Starting a T-shirt business online is fairly simple with the many free and inexpensive tools available to today's entrepreneurs. However, if you want to make money at it, there is some preparation involved to help ensure your success.
The online T-shirt business is thriving and competitive. There are hundreds of online sites with T-shirts for sale. As an online T-shirt business owner, you will need to decide if you will be selling someone else's designs, original designs, or a combination of both.
An online T-shirt company can be started with virtually no cash or it can cost thousands. It all depends on you, what you want to do, and how much startup cash you have.
Test your website to make sure all of its elements are working. Make sure all of your T-shirt order and quantity buttons are working and that the payment portal is accepting payments properly. You also want to make sure all forms that collect information, such as a newsletter sign-up form or an address form, are working so you have the information you need to fill orders.
Develop a website portal to sell your merchandise. You will need a website that offers customers the ability to order and pay online through a secure payment method such as PayPal. Hire a website designer if you do not have the technical skills to develop the site yourself. Inexpensive web designers and developers can be found at sites such as oDesk.com or Elance.com.
Market your website in forums, pay-per-click, or at selected sites to get the word out. There are many methods for online advertising. Some are free such as article marketing and some cost money such as pay-per-click. Test various methods and see what works.
Decide what you are going to sell: original designs, other people's designs, or a combination of both. Determine the cost of each T-shirt and whether or not you will offer bulk discounts. Decide if you will have pre-designed T-shirts for sale or if you will offer your customers the opportunity to customize their T-shirts.
Take and fill orders. Keep your customers happy, and they will come back again and send referrals to you.
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