How to Choose a Domain Name for your Business

Choosing a domain name is more complicated than one might think. It��s a careful equation of finding a name that is suitable, memorable, and original enough for your purposes. Follow these steps to choose a great domain name for your business.

Choose and reserve appropriate domain name suffixes.

Dot com, web, net, mobi, etc; there are many different domain name suffixes. Make sure and reserve those that are most appropriate for the purpose of your website.

Make the domain name easy to remember.

Encrypted numbers and letters are best left for passwords; make your domain name easy to remember and at least moderately related to your business so that people will not have a hard time finding your services online.

Avoid using your real name in the business domain name.

Unless the site is personal, keep the business domain name without your real name in the mix.

Consider the website��s purpose.

Is the domain for business or is it for personal purposes? Is it representing a company? Or is it a blog? The website��s purpose will weigh in heavily on what kind of domain name you should choose.

Make it original.

Don��t swipe a domain name rip off from a more established online business; be original and make a brand all your own.

Difficulty: Easy

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