Promoting a gospel concert for profit can be an exciting and rewarding opportunity to bring people together, share a positive message and earn money in the process. You can use traditional concert promotion methods, and there are also a few techniques that are exclusive to the realm of religious events.
Put together a short demo CD. Ask each band in your concert to submit one recorded song from their latest albums. Burn the songs on inexpensive CDs that can be handed out alongside your flyers to give people an opportunity to learn more about the style of your concert.
Create flyers for your concert. Flyers should contain the same information as your posters. Flyers should be about half the size of a standard piece of printer paper.
Create a short radio advertisement. This can be done quickly and relatively inexpensively by using low-end digital recording equipment and a microphone or by scheduling an hour at a local recording studio.
Create posters for your concert. Posters should list all of the vital information for your event, including times, ticket prices, location, band list, your website and possibly the bands' websites.
Allow your bands to sell tickets independently through their own fan networks. Remember to hold each band accountable for any tickets that are not returned to you at the day of the event to ensure they are being sold and not simply given away.
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