There are so many places for people to spend their hard-earned money these days. Why should they pick your business?
Your employees need to realize just how their demeanor affects the customers in your store or business. If an employee checks out a person showing no smile, a cranky attitude, or does not say "thank you", it reflects not only on him but on your business as a whole. Employees, like everyone else, have bad days and good days. Let them know up front that, though they may be having a bad day, you will not tolerate lack of good customer service because of it.
Every customer that enters your store should be greeted at least by a smile and hello. They don't always want to be hounded, but they DO like to feel that you appreciate their business. Acknowledging their presence is a great way to show that appreciation.
If your customer cannot locate something in your store that he's looking for, offer to help. No need to follow him around, usually you can tell if he's "lost". That same customer, if he can't find an item and can't find YOU or someone to help him, is going to walk out your front door empty handed. Not only that, he's not going to keep quiet about his experience!
It's not always enough to give your customers quality products or services. You can add a huge edge to repeat business by offering outstanding customer service.
Make good customer service the top priority in your business and your employees. Offer great products or services, say please and thank you, and, for heaven sakes, SMILE. You have brightened your customer's day, he will tell his friends and, most of all, he will be back!
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