Sending appropriate business Christmas cards to your clients can be a nice touch this holiday season. You may also want to consider sending a fresh wreath or table centerpiece to your best clients if your marketing budget allows. Follow the easy steps in this article to boost your company's image and goodwill with your clients in the New Year.
Once you have your list separated, focus on the section that you plan to send company Christmas cards to. Decide on what type of Christmas card you would like to send. You will want to avoid cards that are too personal, such as those with family scenes on them. Instead, select something with more of a contemporary image on them. There are a wide array of business Christmas card options available. If you need to find a vendor, you can search the internet by "business Christmas cards" or "company Christmas cards". Select a Christmas card and decide what, if anything, you would like to have printed on the inside. Some businesses choose to have a custom greeting printed on the inside of the cards. Place your order by early Fall if possible.
Carefully review your client data. If you are not absolutely sure a client or contact celebrates the Christmas holiday, do not send a business Christmas card. You will want to review to my article in the "Resources" section below for more ideas on sending business holiday cards that are not specific to the Christmas holiday. You can choose to send your Christian clients company Christmas cards and send the other portion of your client list company holiday cards or New Year's cards.
Prepare your business Christmas cards and mail them in early December. Getting your company Christmas cards out on time can help reduce your stress and allow you to focus on the more important end of year activities. Thoughtfully sent business Christmas cards should promote goodwill and prosperity in the New Year for your business. Enjoy your holidays knowing that you have sent a timely goodwill message to your clients and contacts.
Get your client data together. It is best to start this process in late Summer or early Fall, so that you are not scrambling to do this near the end of the year which is also the end of the fiscal year for many companies. If you don't already have client contact software, you may want to consider investing in some at this time to make management of your client data easier and more efficient. Whatever means you choose for gathering your client data, make sure to save and backup the data to use in the future. This can be very handy when it is time to plan client seminars and the like.
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