A creed takes a set of beliefs or ideals and puts them in concise written form. It is different from a set of rules in that it is a statement, not a list. A code of conduct creed highlights the values and motivations behind the desired conduct. It does not get into specifics or talk about enforcement. It is the why that explains the how. Writing a code of conduct creed is trickier than it seems, but with an understanding of what you are trying to achieve and some guidelines to go by, it can be a very fulfilling experience.
Decide what values match your identity as a group, how you wish to behave with each other, and your collective intention. Is it service, innovation, creativity or providing security? Keep in mind that when others read this creed, they will be getting insight into what guides how you do what you do.
Ask questions of each other and as a group about who you are, why you are together, what you are hoping to achieve. Get feedback from everyone in the group. This may mean breaking down into smaller groups, then discussing the results as a whole.
Make sure that everyone is in agreement about the beliefs and ideals that will be in your creed. If people don't agree with your idea of how to behave as a group, the creed is meaningless to them and they will not follow it.
Get a good core sampling of your group or organization together. Try to find people who represent all the different segments and departments within your group.
Make sure you have agreement about what the creed says within your core sampling and release it to the entire group when you do.
Write your creed, using common language that can be easily understood. State your beliefs in a positive and active manner. You don't need to write a novel; a creed doesn't have to be long to have impact.
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